Information On-line:
Course Outline
Assignments and Projects
Grading Policy
Software
Marketing Models Text
by Smith and Swinyard
Back to the Marketing Page
Scott M. Smith, Ph.D.
678 TNRB, Brigham Young University,
Provo, UT 84602
Phone: (801) 422-5569 FAX: (866) 562-9828
smsmith@byu.edu http://marketing.byu.edu
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Grading Policy:
| Midterm Exam |
30% |
| 4 Modeling Assignments |
10% Each |
| Class Attendance and Participation |
30% |
| Total: |
100% |
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