Information On-line:

   Course Outline
   Assignments and Projects
   Grading Policy
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   Marketing Models Text
   by Smith and Swinyard
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Scott M. Smith, Ph.D.
678 TNRB,   Brigham Young University,
Provo, UT 84602
Phone: (801) 422-5569    FAX: (866) 562-9828
smsmith@byu.edu   http://marketing.byu.edu
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Grading Policy:

Midterm Exam 30%
4 Modeling Assignments 10% Each
Class Attendance and Participation 30%
Total: 100%