Marketing Research
 Blue Letter
Course Outline Research Project Grading Policies Course Software Downloads Marketing Research Text Back to the Marketing Page

Prof. Scott M. Smith   634 TNRB, Brigham Young University,   Provo, UT 84602      801.422.5569       smsmith@byu.edu
Research Projects
Procedures and Grading

A field study research project is no longer part of MBA 650 course requirement. A field study is now part of the MBA 693R Marketing Field Study course.

Concurrent enrollment is required in MBA 650 (Marketing Research) and MBA 693R (Marketing Field Studies).